Global Integration
Your global business strategy and operations must be integrated, both with your domestic business and among your foreign offices or businesses.
Business Strategy Integration
- Business Model
- Business Goals and Objectives.
Operational Integration
- Management and Operations
- Product and Service Development
- International Marketing Programs
- Sales and Distribution Channels
- Communications Channels
- Legal
- Compliance
The consultants at Keston & Associates have the international and management experience to help you achieve global integration for the efficient and coordinated operation of your business.
Examples:
We were asked by a large manufacturing company to evaluate their corporate organization as it pertained to their emerging international business. They had substantial activity in manufacturing, distribution, human relations and finance that was becoming burdensome, they were making costly mistakes and they were continually surprised by operational problems. We did a complete assessment of their readiness to support international business and found that they lacked a supporting infrastructure. We proposed several new executive positions and job roles in order to create the necessary US infrastructure to support the operations in four different countries. This involved the implementation of processes and procedures in marketing, distribution, human relations, legal and finance that both improved communications and coordination with their international subsidiaries and also enabled them to anticipate their needs. Their international business is growing rapidly and they are now much better equipped to manage the growth.
We were asked by the legal department of a medium-sized software company to identify, develop, integrate and coordinate the international, foreign and domestic legal services required by the company both within the legal department and among the relevant operational divisions.